Forging The Journey E79: Advertising vs Brand Building

Episode 79 August 21, 2020 00:46:38
Forging The Journey E79: Advertising vs Brand Building
Forging The Journey
Forging The Journey E79: Advertising vs Brand Building

Aug 21 2020 | 00:46:38

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Show Notes

This week Graig and Jared talk about the cost of attending an event where you won't sell product but you will build relationships and further the brand. The seeds you plant now may not grow into an opportunity for years. In times of good business do you stay the course and keep the cash? Or do you double down on growth options? The Ice Break question this week is "Would you rather see 10 minutes into your future or everyone else around you?"

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